sabato 4 agosto 2012

BERSHKA F/W 2012-13 Re-ACTION by The Cobra Snake

Parigi, un freddo pomeriggio d’inverno in un palazzo del XIX secolo e sei giovani pieni di sogni con la voglia di conquistare il mondo.
Davanti alla macchina fotografica di The Cobra Snake la festa sta per cominciare. 3, 2,1 si gira!
L’obiettivo è catturare le tendenze che Bershka ha preparato per la collezione Autunno-Inverno 2012/13. Capi di sartoria completamente rinnovati, combinazioni tra tessuti, il jeans come protagonista, combinato con toni invernali come granati, verdi e marroni. Bershka accoglie la stagione Autunno-Inverno con rinnovate ispirazioni.
Il navajo della scorsa stagione lascia spazio all’essenza Tribal Beat, dove i protagonisti saranno sigarette ultra-tight e pantaloni a cigarette che risaltano l’androginia come tendenza chiave. L’ispirazione Rockabilly regala capi di aspetto retrò e sartoria maschile. Un’unione alternativa a cui si aggiungono dettagli metallizzati grazie ai ricami e ai tessuti tipo foil, per un effetto matt-gloss.
La ragazza Bershka sceglierà un nuovo territorio, i capi di ispirazione militare. Il look è composto da parka rinnovati che uniscono qualità dei tessuti, tricot oversize in jaquard e jeans rivestiti in pelle di pecora.
La collezione da sera spicca per i suoi dettagli asimmetrici, schiene scoperte, tagli tulipano e gonne tipo matita. Una linea dall'aspetto elegante, grazie a tessuti trasparenti, lucidi e broccati che lasciano intravedere la pelle.
Tagli romantici come il peplo su blazer e vestiti, ricami e nastri. Per quanto riguarda gli accessori, si utilizza il taglio laser e anche borchie, catenelle, teschi e perle, per un approccio più trendy. Il collo bobo sarà un capo chiave che si aggiungerà alla collezione.
Anche gli accessori e le calzature saranno rinnovati con applicazioni metalliche. Quest’inverno si porteranno calzature comode e slippers, stivali tipo militare, scarpe e ballerine. Senza dimenticare le scarpe col tacco con rifiniture in pelle e forme comode e sofisticate

Paris, a cold winter’s afternoon in a XIX century building and six dreamy youngsters wanting to rule the world.
Infront of The Cobra Snake camera, the party is about to begin. 3, 2, 1 let’s roll!
The aim is to capture the trends that Bershka has created for the Autumn/Winter 2012/13 collection. Completely renewed items of clothing, a mix between fabrics, with jeans being the protagonist, mixed in with winter colours such as garnet, green and reds. Bershka faces the new Autumn-Winter with renewed inspirations. 
The navajo for last season leaves space for the essence of  Tribal Beat, where the protagonists will be ultra-light cigarettes and skinny trousers whose key feature will enhance Androgynous. The inspiration of Rockability will give the items of clothing a retro and tailored look. An alternative union  where metallic detailing thanks to the foil type embroidery, for a matt-gloss effect is added. The Bershka girl will choose a new territory and her clothes inspired by the military style. The look is made up of renewed parka jackets that mix the quality of the fabrics, jacquard tricot oversize and jeans covered in sheepskin. 
The evening collection articulates its asymmetrical details, uncovered backs, tulip cuts and pencil skirts. An elegant line thanks to its transparent, shiny and brocaded fabrics that allow you to see the skin. 
Romantic cuts like the peplo, embroidery and ribbons on both blazers and skirts. As far as the accessories go, a laser cut is used, aswell as studs, chains, skulls and pearls for a very trendy approach. The bobo neck will be the key factor which will be added to the collection.
Even the accessories and the shoes will be renewed with metallic embellishments. This winter comfortable shoes and slippers will be worn, aswell as military type boots and shoes and pumps. Without forgetting the high heeled shoes with leather heels and very comfortable and elegant shapes and forms.

Direttore della Fotografia: Mark Hunter (The Cobra Snake)
Assistenti fotografia: Felisha Tolentino e Philip groebler
Produttore Dogma Moda: Elvira Plá
Produttore Parigi: Alexandra le gentil
Stilista: Ángela Esteban
Assistente stilista: Emma Dupied
Truccatore e parrucchiere: María jiménez e Olivier de Vriendt
Assistenti truccatore e parrucchiere: Shuko Sumida e Charlene Coquard

Photography Director: Mark Hunter (The Cobra Snake)
Assistant Photographer: Felisha Tolentino e Philip groebler
Dogma Fashion Producer: Elvira Plá
Producer Paris: Alexandra le gentil
Stylist: Ángela Esteban
Assistant Stylist: Emma Dupied
Make-Up Artist and Hair Stylist: María jiménez e Olivier de Vriendt
Assistant Make-Up Artist and Hair Stylist: Shuko Sumida e Charlene Coquard

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